Over 60% of patients in Africa lack adequate understanding of their health conditions.
Healthcare has become remarkably good at responding when people need care. But much of the system still begins with a patient arriving at a healthcare facility.
Before that happens, there is a long and important journey.
People have questions. They notice changes in their bodies. They search for information. They worry, wait, make decisions and sometimes delay care because they do not know what to do next.
We believe that journey matters.